Press Releases

February 2, 2010

Spain

Emprendedores TV, winner of the Fundetec 2009 Awards

Emprendedorestv.com is a Web TV developed with EBD technology that tries to promote an innovating spirit through real cases of Spanish businessmen that tell about their experience during the creation and consolidation of their business

Banesto Foundation has won the Fundetec 2009 award to the "Best project of a Non-profit organization addressed to SMEs, micro-enterprises and self-employed workers" for its EmprendedoresTv (EntrepeneurTV) project, a WebTV channel showing business stories of more than 500 Spanish and international entrepreneurs and businessmen that tell in first person their experiences from the their businesses start-up until their consolidation.

WebTV, developed under the EBD platform, counts with different channels: Innovatory channel, shows cases with high components of R&D, Exporters Channel, showing the increasing development of Spanish companies on the international market; and Women Initiative Channel, reflecting the undisputable and thriving presence of women on the national corporate sector.

EBD technology combines the best from the Internet with Television, providing users a series of technological innovations that allow greater flexibility and customization of the product as well as detecting the user’s interests and showing them videos that are related to the content previously selected.

The ministry of Industry, Trade and Tourism and Microsoft cooperate with emprendedorestv.com, which can also be visualized through iPhone 3G, Youtube Premium/Emprendedorestv, Facebook, Twitter and Eleconomista.es.

Francesc Fajula, manager of the Banesto Foundation, received the award from José Pérez, director-general of ASIMELEC. During his speech, Fajula emphasized that the channel has exceeded three million viewed videos, and announced that the organization will donate the awards economic resources to the Balia foundation.

About Banesto Foundation
The Banesto Foundation on Society and Technology for the development of the Information Society was established the 27th of April of 2004 and it is the framework through which Banesto shares with society its technological abilities, contributing to the development of the information society and as a manner of acting on aspects of social responsibility related with technology and the digital divide.

The Foundation is close to the centres of development and application of new technologies in Banesto in order to take advantage of the knowledge and experience of the Bank teams, being able to transfer these abilities to society in its five major development areas: Health, Education, SMEs, Electronic Commerce and Intellectual Capital.

Banesto Foundation, in charge of the management and strategy of the Emprendedores TV portal, channels the web through an educative and divulgative path, with no intention of obtaining neither profits nor incomes, but rendering society a service.

For more information, visit: http://www.banesto.com/.